Press

LiveIntent's Identity solution aims to be a bridge to the ecosystem

LiveIntent's differentiated Identity solution among top in industry

LiveIntent Welcomes VP of Product Development, Mike Pisula

Email is key to the future of addressability: investing in email means building a trove of the first-party data

LiveIntent partner MediaMath continues to expand Identity partners

How publishers are using newsletters to multiply audience and revenues

As Meta Stops Paying Publishers, It's Time for Publishers to Control Their Fate and Double Down on Email

Why Sam’s Club is overhauling its ad network with a self-service platform to compete in the retail media race

Business Newsletter Industry Dive Is on Pace to Break $100 Million in Revenue

RIP Open Rates: Study Finds Apple's iOS 15 Update Shatters a Key Metric

Predictions 2022: Publishers & First-Party Data Part 1

The Growing Importance of Retail and Second-Party Data

What Does Apple’s iOS 15 Update Mean for Publishers?

Prep Your Newsletter for a Post-Cookie World

Digiday Media Research: A comprehensive guide to third-party cookie alternatives

Top 4 tips to grow your email list

Report: Increased focus on email

Newsletters: The key to COVID news dissemination and why advertisers should care

The newsletter boom: capitalizing on the intimacy of the inbox

Why the digital newsletter boom could shake up digital ad targeting

Email is Still King of Small Business Marketing

2021 Email Monetization Trends With Kerel Cooper

Study finds renewed interest, investment in email

An Investment App Is Footing the Bill for College Students Using FOS' First Paid Product

LiveIntent and OpenX Partner to Bring the nonID Addressable Media Solution to Marketers and Publishers

The Washington Post wants three minutes of your morning to read (or listen to) its newsletter

Back-To-School Emails Are Pulling Higher Conversion Rates Than Last Year, Study Shows

Dating App Makes Out: Zoosk Monetizes Emails With Advertising

The New York Times Goes all in on Newsletters

Local Newsletters Are Good for Covid Information — And Marketing

ARF Publishes Report 'Demystifying' Identity Resolution

Substack Acquires Letter, Newsletter Platform With Several Top Writers

IAB Sets Dates For Fall Events for Media Buyers

IAB Fall Event Series Brings Together Industry Leaders In Audio, Video, Privacy, and Data

The extended identity crisis

IAB Creates First Fall Marketplace for Digital Video and Connected TV Buyers

Email newsletters: Establish direct relationships, build habit and loyalty

Facebook launches Bulletin

94% Of Marketers Cite Email As Integral For Pandemic & Post-Pandemic Success

Put Your Money Where Your Email Is: Brands, Publishers Are Investing This Year

LiveIntent Study Shows Email has Emerged as Focus for Revenue Post-Covid

As Emphasis on Subscriptions Grow, Publishers Can Lean on Insights Derived from Email Programs

LiveIntent announces the hiring of Charlie Buckley

Twitter Launches Its Subscription Service; Criteo's Got A New Look

Movers & Shakers: Coinbase, TJ Maxx, Publicis, Klarna and more

What Axel Springer and Axios Could Gain From Each Other in an Acquisition

Report: Axel Springer In Talks To Buy 'Axios'

Kerel Cooper on Email in the Marketing Ecosystem

Want to understand the Substack craze? Think of it as evolution

Email Newsletter Publishers Offered New Native Ad Tool

LiveIntent Launches Native Ad Blueprints

The relationship between product marketers and market analysts

Kerel Cooper Discuss LiveIntent's Authenticated Bridge Framework and more

LiveIntent's Kerel Cooper named Tech diversity advocate of the Year

Flipboard shifts from programmatic display ads to selling newsletter sponsorships

The Most Powerful Strategy To Survive The Third-Party Cookie Apocalypse

Your ultimate guide to creating a value proposition

Newsletter Platform Substack Goes Local

Identity players emerge

Newsletters help grow subscriptions, generate ad revenue, and gear up for a cookie-less world

How the email address lets publishers have their cake while eating it too

D2C Email Conversions Grew In January And February

How to make the most of competitive intelligence findings

DTC brands continue to see great returns in email

DTC brands see conversion growth via email ads: report

Direct-to-consumer brands are enjoying boom times

LiveIntent at the cusp of next era of Identity

Why email newsletters are the unlikely star of 2021

The future of email newsletters and Substack

2021 Rising: D2C Emails Pulled Higher Conversion Rates

Mano Pillai Named CPO At LiveIntent As Firm Prepares For Post-Cookie Future

Identity Industry Vet Gets Behind Next Generation Of Ad Targeting

Newsletters help grow subscriptions, generate ad revenue, and gear up for a cookie-less world

LiveIntent announced the hiring of its new Chief Product Officer, Mano Pillai.

Liveintent Hires Identity Vet Mano Pillai as Chief Product Officer

The Rise in Email Newsletters During the Pandemic: How Brands Are Engaging Audiences

Ad Tech Will Shape the Future of Podcasts

MediaMath partners with LiveIntent on identity

MediaMath Integrates SOURCE with LiveIntent's nonID

MediaMath Helps Brands Prepare for Identity-Centric Future Through Integration with LiveIntent’s nonID

MediaMath and LiveIntent integrate

LiveIntent's NonID Integrates Into MediaMath, As Google Confirms Alternative Tracking Changes

Top 3 tips for email success in 2021

Four ways to cope with a world without cookies

MediaMath and LiveIntent Ink ‘NonID’ Partnership

People of Colour and the Creative Industries in Scotland: A Post-2020 Reflection

Email Marketing Statistics and Trends for 2021

Adam Berkowitz on upping sticks from NY to Portland in a pandemic

Don’t Call It a Comeback: Email Newsletters Have Been Here for Years

How a newsletter could change your business

The Power of First-Party Data in a Cookie-less World with LiveIntent’s Nick Dujnic

Building a Targeting Strategy for a Cookie-less World: What’s the Modern Marketers’ Gameplan?

Why Email is Front and Center in 2021

How Can Publishers Gird Their Futures

The New York Times aims to convert newsletter readers into paid subscribers

Why Fitness Ad CTRs Rose 45% Higher Than Other Advertisers

Bustle wants to turn its newsletters into an 8-figure business

Why Twitter's acquisition of Revue comes as no surprise to LiveIntent

Publishing during a pandemic: The push for greater diversity

Email Underpins Publisher Efforts To Collect First-Party Data

Can Chief Diversity Officers Reduce The Risk Of Cultural Insensitivity

Email Ad Conversion Rates Jumped 32% due to Pandemic Lockdowns

LiveIntent Predictions about 2021 Identity

LiveIntent Adds Beck, Cooper And Hamilton To C Suite

LiveIntent Expands C-Suite to Lead the Company’s Growth Trajectory

LiveIntent reports that Retailers see 32% lift in conversions for email ads around holidays

LiveIntent reports that Retailers Dole Out More Ad Dollars on Email This Past Holiday Season

LiveIntent Study Shows Email Conversions Rose During Holidays

Digital ad spend up as consumers shop from home

Retail Advertisers Seeing 32% Increase in Conversion Rates from Campaigns in Email

2021 LiveIntent predictions: The Industry will heed lessons of IDFA and double down on Identity

LiveIntent study shows how email continues to be central for retailer success

Email Conversion Rate Up 32% For Black Friday

What Should Marketers and Publishers Expect in the New Year

LiveIntent's explainer on email hashing one of Admonsters best explainers of the year

8 companies that experts say could be acquired as digital advertising firms grow hot again

2021 LiveIntent predictions: marketers must remain flexible to adapt to changing conditions

The Ad-tech giants backing SourcePoint

Ad targeting as we know it is going away — meet the 20 experts working on high-profile fixes for advertisers

As a Marketing Leader, I’m Taking These 5 Actions to Thrive in 2021

How DTC Brands Are Leveraging the Power of Email to Thrive in Post Third-party Cookie World

LiveIntent Named One of the 18 Hottest Adtech Companies of 2020

Salesforce, Facebook Drop Some Change: What Their New Purchases Mean To Email

21 Marketing Technology (Martech) Trends for 2021 To Snap Out of Survival Mode

Champion for Good: Abby Hamilton

Why Your Inbox is the New Newspaper

Facebook buys startup Kustomer

Facebook buys omnichannel customer service startup Kustomer

Kerel Cooper on How Brands Can Take a Stand and Back Up Their Words With Action

Turning an idea into a purposeful mission

CPG marketers roll the dice on new experiments amid data upheaval

LiveIntent Study Shows Email Open Rates Rise For Retailers

How Product Marketers should think about competitor intel as they gird for the future

Publishers and marketers are unprepared for the end of third-party cookies

The Cookie Countdown – 5 Alternative Strategies You Should Be Using Now

Will the Cookie Monster Crumble Quality Marketing?

Kerel Cooper on three tips to Create an Identity Framework

4 Tips on how to move away from 3rd party cookies before it’s too late

LiveIntent Partner Kochava Rolls Out New Identity Tool

Power of email extends to connected TV as political campaigns get more sophisticated

As the era of Identity is fast upon us, what do publishers and brands need to do to keep up?

Brands unprepared for end of third party cookies

How are publishers and advertisers preparing for the end of the third-party cookie?

Smaller Companies Still Aren’t Sure What to Do When Third-Party Cookies Go Away

20 Expert WFH Tips for Marketers in the Coronavirus (COVID-19) Outbreak

How the Removal of Identifiers Impacts Publishers

Newsletter Opens Peaked During DNC, GOP Conventions

Digital ad spending continues to grow by leaps and bounds in 2020, according to report by LiveIntent

LiveIntent's bridge to the future of marketing and advertising

Who Will Thrive After the Third-Party Cookie Apocalypse?

Brands and Publishers begin to focus on future without third-party cookies

LiveIntent SVP of Marketing Kerel Cooper on How Brands Can Take a Stand and Back Up Their Words With Action

After pausing a campaign, here's how to re-engage consumers

Beyond the walled gardens: Why social marketers are pressing pause

Advertising in the Personal, Permissioned Environment of Email

Solving for Identity in a First-Party World

Can Email Be The Next Big Online Identifier?

COO Alliance Interview with Brett Pinegar, COO

Ad Targeting’s Center of Gravity Is Shifting

FullContact and LiveIntent Create an Integrated Solution Providing

LiveIntent And FullContact Partner On Identity Resolution Across Channels

Identity Resolution possible in new partnership between LiveIntent and FullContact

People-based marketing platform LiveIntent announced a partnership FullContact

People-based marketing platform enhances customer ID capability

LiveIntent collaborates with FullContact to provide persistent ID recognition

FullContact and LiveIntent Create an Integrated Solution

3 in 4 publishers have responded to the pandemic with new content products

Kochava and LiveIntent Partner on Identity Resolution

Kochava And LiveIntent Partner To Unify And Expand Audiences Across All Devices

Kochava And LiveIntent Partner To Unify And Expand Audiences Across All Devices

Kochava And LiveIntent Partner To Unify And Expand Audiences Across All Devices

How to foster a dialogue around inclusion and diversity while achieving innovation in the martech space

Kochava and LiveIntent Ready the Market for an era Built on First-Party Data

Kochava And LiveIntent Partner To Unify And Expand Audiences

6 Innovative Leaders Share What They're Doing Behind The Scenes To Create Truly Inclusive Cultures

The Minority Report is providing a playbook for diversity and inclusion in the media industry

LiveIntent partners with InfoSum to streamline device channels for marketing messaging

LiveIntent Partners with InfoSum

LiveIntent To Fuel Onboarding Services For InfoSum

LiveIntent And InfoSum Partner On Advertising IDs

Facebook boycott may be a way for Brands to also make demands for data to flow to them, not away from them

A strong email newsletter practice builds a bridge to a first party era

Why the email newsletter is a bridge to a first-party era

Publishers are seeing revenue bumps from email newsletters “It is the new homepage”

Setting KPIs for Video Marketing

LiveIntent Integrates With Rubicon Project to Improve Audience Resolution

Publishers Report Online Newsletters Deliver Ad Revenue Boost

LiveIntent and Rubicon Developing Identity Partnership

LiveIntent announced the findings of its success with publishers and advertisers

LiveIntent Integrates with Rubicon Project

What Does the Change in Email Behavior Mean for Marketers?

LiveIntent And Rubicon Integrate Tools To Help Advertisers With Identity

LiveIntent Integrates With Rubicon Project

LiveIntent Integrates With Rubicon Project To Improve Audience Resolution

Rubicon Project and LiveIntent Join Up to Improve Audience Resolution

LiveIntent gives back

Rethinking Allyship in Ad Tech

LiveIntent & eBags nominated for Most Effective DTC eCommerce Campaign

LiveIntent nominated for Most Effective DTC eCommerce Campaign

How LiveIntent Can Help Credit Unions Increase Member Engagement

Is LiveIntent In A Sweet Spot?

How to Develop and Sell Membership Website Subscriptions

Talent Shortage and Organizational Silos Are Obstacles in Delivering on Big Data's Promise

Best Real-Time Bidding Platforms for Publishers

Publishers are seeing a mini-boom in coronavirus newsletter signups

From NJ.com To Oregon Live, Newsletters Are Popping During The Pandemic

Trailblazer Email Marketing Tips to Help You Think Outside the InBox

How COVID-19 Is Impacting Advertising in Publisher Newsletters

How LiveIntent Has Evolved To Meet Its People's Needs During the Crisis

The Identity Crisis of digital advertising, and how LiveIntent is working to solve it

Publishers Serve Crucial Function in society, and LiveIntent is Helping to Secure their Present

Publishers Serve Crucial Function in society, and LiveIntent is Helping to Secure their Present

Performance within Email Channel Continues to Soar for LiveIntent Clients During Crisis

In Showing Altruism, Publishers can also Control their Destinies by Focusing on Email

Rewards, Recognition, and Virtual Work: 8 Ways to Adjust Your Programs

How Identity and email help navigate hurdles of modern marketing

How LiveIntent is helping brands and publishers succeed during challenging times

Zoom Happy Hours Are Taking Over Advertising

46% Increase in Clickthrough Ads Served in Email Newsletters Due to COVID-19, Reports LiveIntent

Publishers see more engagement with email, and Marketers see more engagement with the ads in emails

How Identity Solutions like LiveIntent help Publishers control their destiny

How Employers Are Taking Care Of Their Workers During COVID-19

Why Email Is So Important During a Crisis

LiveIntent Reports Email Newsletter Opens Spike During Crisis

Why Email Is So Important During a Crisis

How Marketers Can Reach People in Trusted Inventory during a Crisis

As people adopt remote work model and anxieties about crisis grow, readers turn to emails from Publishers

How email is driving Publisher engagement during the Coronavirus crisis

The Hottest Companies in the Martech World

Thanks to Chrome Changes, Email is Needed More Than Ever

4 Ways to Thrive in a Changing Publishing Ecosystem

LiveIntent's Kerel Cooperon being a father to girls and what it means in today's world

As the Cookie Apocalypse Draws Near, Identity Solutions Emerge from People-based Platforms

Publishers and Brands Must Commit to Bridging Their First Party Data to the Ecosystem to Thrive

Email Newsletters Continue to Drive the Hottest Companies

Automotive Ads Had 3x Higher CTR and 2x Higher Conversion Rate During Superbowl Sunday

LiveIntent platform finds automotive ads perform best during Superbowl

8 Unmissable Marketing Books for 2020

Publisher Advertising And Marketing Teams Are Starting To Converge

With Google's decision to kill 3rd-party cookies, marketers forecast a doomy scenario

The 2020 Mobile Takeover

Email Remains 'Killer App' To Boost Reader Revenue For Publishers

Google to Kill Third-Party Cookies — Publishers, Advertisers Win?

As Google issues death penalty for third-party cookies, publishers and advertisers wonder what’s next?

Google plans to drop support of ad-tracking technology

As Google Chrome crumbles the third-party cookie, what's next for adtech?

How Google’s Third-Party Cookie Announcement Will Disrupt Search, Ad Tech

Embrace a “Cookie-free” Economy by 2022

With Rising Costs of Facebook, Marketers Need to Find New Channels

What Is Email Hashing?

2020 Can Be The Year For Publishers With Email at Their Back

2020 Predictions-Brands and Publishers who understand first-party data will own their destiny

With Rising Costs For Marketers on Facebook, LiveIntent Sees a Surge

How brands will use first-party data and platforms like LiveIntent to compete against the walled gardens

2020, The Year Publishers and Brands Truly Challenge the Walled Gardens

LiveIntent is one of the hottest companies of 2019

As Facebook CPMs Rise, The LiveIntent Platform Excels

As Marketers are Priced Out of Facebook, They Turn to LiveIntent

People-Based and Addressable Inventory like LiveIntent’s More Valuable as Facebook CPMs Rise

As Facebook costs rise, LiveIntent's logged-in and measurable audience to the fore

D2C Companies Move Away From Facebook Advertising and Towards Email

As Facebook costs continue to rise, how LiveIntent is providing incremental audiences and inventory

85% of Marketers Worried About Increasing Costs on Facebook, Reports LiveIntent

Expect budgets to shift from Facebook to other logged-in, people-based, measurable platforms

2020 Will Be The Year the Tides Begin to Change for Publishers Who Understand Email

As costs rise for Marketers, LiveIntent's incremental audience to the rescue

As Third-Party Cookies Crumble, Ad Tech Works to Prep Publishers for Change

Expect budgets to shift from Facebook to other logged-in, people-based, measurable platforms

2020 Will Be The Year the Tides Begin to Change for Publishers Who Understand Email

2019 Was The Year Brands And Publishers Began Taking Control Of Their Tech Stacks

Predictions 2020: The Year Publishers Search, Performance Marketing, Video, Programmatic, Data, AI

Digital Publishers Need a Revenue Revolution

Mobile Drives Sales on Black Friday

Black Friday Weekend Ads Have 36% Higher Conversion Rate

LiveIntent shows mobile performs best for Cyber Monday

Black Friday and Cyber Monday Implications for Marketers

LiveIntent Finds Political Ads Have 10x Higher Conversion Rate

Political Trends in Advertising

Political Ads Convert 10 Times Better Than Run-Of-The-Mill Ads

LiveIntent’s Kerel Cooper on the Importance of Diversity

This Number Holds the Key to Snapchat’s Future

Email Marketing 2019

3 Challenges Keeping Chief Growth Officers Up at Night

Implications for Nike’s purchase of data platform

Publishers, stop giving lucrative content away to Amazon and Facebook

Steve Madden’s DTC sneaker line Greats tries on Facebook AR ads

What Nike’s Acquisition of Celect Means for DTC Retail

LiveIntent Finds Back to School Ads Perform Best on Tablets

Mobile Far Superior to Desktop for DTC Advertising

Tablets show high engagement for BTS campaigns

Brands Do Their Homework- Content Helps Back-to-School Email Sales

LiveIntent Finds Back to School Ads Perform Best on Tablets

Back-to-School Shopping Is Tablet-first, Saved for Weekend

Back-To-School Ads Drive 50% Higher Click-Through Rates On Tablets

LiveIntent Finds Back to School Ads Perform Best on Tablets

Direct-to-consumer click-through rates are 3x higher on mobile

DTC marketers see higher engagement for ads on mobile than desktop

LiveIntent Finds Higher Click-Thru and Conversion Rates for DTC Brands Advertising on Mobile

D2C Brands Have Higher Click-Through, Conversion Rates On Mobile

DTC marketers see higher engagement for ads on mobile than desktop

Direct-To-Consumer Brands Are Enjoying Higher Click-Through & Conversion Rates on Mobile

3 Reasons Facebook CPMs are Exploding

DTC Brands See Higher Click-Through On Mobile Versus Desktop

LiveIntent Taps Drawbridge and Tapad Vet Jon DeGennaro as VP of Identity Sales

NexTech Building Synergy Between Programmatic and Email

LiveIntent Names Jon DeGennaro As VP Of Identity Sales

LiveIntent Names Jon DeGennaro As VP Of Identity Sales

At NexTech, Boldface Names Discussed the Future of Ad Tech

LiveIntent Names DeGennaro As VP Of Identity Sales

DMN One on One Podcast with Kerel Cooper

LiveIntent Recognized for MarTech Innovation in 2019 MarTech Breakthrough Awards Program

People on the move including Domino’s, Nike and LiveIntent

LiveIntent Hires Munoz to Head Product Marketing

LiveIntent Appoints Jessica Muñoz as VP of Product Marketing

LiveIntent Taps MediaMath Vet Jessica Muñoz as VP of Product Marketing

LiveIntent appoints Jessica Munoz

Concerned about Amazon’s Growing Digital Ad Business? Turn to Email

Publishers May Be the Ones Paying for Web Browsers’ Privacy Measures

DTC Brands Use of the Email Address is the Canary in the Coal Mine

Publishers (And Everyone Else), Beware Amazon

The Companies Challenging LiveRamp’s Supremacy In Data Onboarding

Facebook has become the storefront for direct-to-consumer brands

Index Exchange Drives New Programmatic Industry Leaps in Identity, Speed and Partner Value

Marketing EDGE Announces 2019 EDGE Awards Honorees

Ads In Emails Work Only When They’re Relevant

Should Your Email Marketing Strategy Include Ad Units?

Interview with Senior VP of Product Marketing-LiveIntent, Kerel Cooper

Chrome Cookie Changes to Affect All—Not Just the Top Line

Advice for Surviving the ‘Cookie Apocalypse’

‘Quartz’ Sets Up Metered Paywall, Email Newsletters Still Free

The Fight Against Facebook Starts With Email

Google announces privacy updates as industry stuck in cookie limbo

LiveIntent Tap Software Provider Narrative To Accelerate Next generation of Onboarding Service

Forget Facebook, Publishers Should Invest in Email

LiveIntent Chooses Narrative To Accelerate New Onboarding Service

More publishers pushing email

Fourth Annual Diversity in Tech Awards

LiveIntent to Launch Onboarding Service

LiveIntent Announces New Onboarding Service

LiveIntent Hires Brian Silver to Lead Onboarding

Kochava Collective Provides Audience Insights and Data Enrichment at Scale

LiveIntent Debuts Onboarding Service

LiveIntent Is Preparing to Debut Its Own Onboarding Service

Serial Marketer Weekly: Issue 41

How Do You Solve The Diversity Problem In Marketing?

People of Color Trying to Break Into Ad Biz: Consider Ad Ops

How dot-com publisher Astrology.com persevered — and is growing

Soon the bulk of our display inventory in emails will be sold in programmatic

Email trends in 2018: What do the experts predict?

Content Marketing Strategy & Execution at Startups

Admonsters Weekly News Roundup

Email Will Power The Future of People-Based Marketing — Here’s Why

What Publishers Can Learn from Vox Media and The Telegraph

Top 10 Reasons Modern Marketers Should Not Miss Modern Customer Experience

The Top Stories And Trends Of 2017 In Data-Driven Advertising

Deterministic Data Isn’t What It Seems

How Do Ads.txt and Ads.cert Prevent Advertising Fraud?

Why MarTech – AdTech Convergence Matters for you in 2018?

The 10 Best Quotes From Masterclassing’s Digital Marketing Masterclass

Did IPG Hit a Home run?

All You Need to Know About People-Based Marketing

Interview with Senior VP of Product Marketing-LiveIntent, Kerel Cooper

Digiday Technology Awards nominations

A Guide To Advertising Week New York 2018 Panels

Local Media Consortium Adds Five New Companies to Expanding List of Partners

Marketers must capitalize on the new wave of email innovation

Hot Off the Press

LiveIntent in the News

LiveIntent's Identity solution aims to be a bridge to the ecosystem

LiveIntent's differentiated Identity solution among top in industry

LiveIntent Welcomes VP of Product Development, Mike Pisula

Email is key to the future of addressability: investing in email means building a trove of the first-party data

LiveIntent partner MediaMath continues to expand Identity partners

How publishers are using newsletters to multiply audience and revenues

As Meta Stops Paying Publishers, It's Time for Publishers to Control Their Fate and Double Down on Email

Why Sam’s Club is overhauling its ad network with a self-service platform to compete in the retail media race

Business Newsletter Industry Dive Is on Pace to Break $100 Million in Revenue

RIP Open Rates: Study Finds Apple's iOS 15 Update Shatters a Key Metric

Predictions 2022: Publishers & First-Party Data Part 1

The Growing Importance of Retail and Second-Party Data

What Does Apple’s iOS 15 Update Mean for Publishers?

Prep Your Newsletter for a Post-Cookie World

Digiday Media Research: A comprehensive guide to third-party cookie alternatives

Top 4 tips to grow your email list

Report: Increased focus on email

Newsletters: The key to COVID news dissemination and why advertisers should care

The newsletter boom: capitalizing on the intimacy of the inbox

Why the digital newsletter boom could shake up digital ad targeting

Email is Still King of Small Business Marketing

2021 Email Monetization Trends With Kerel Cooper

Study finds renewed interest, investment in email

An Investment App Is Footing the Bill for College Students Using FOS' First Paid Product

LiveIntent and OpenX Partner to Bring the nonID Addressable Media Solution to Marketers and Publishers

The Washington Post wants three minutes of your morning to read (or listen to) its newsletter

Back-To-School Emails Are Pulling Higher Conversion Rates Than Last Year, Study Shows

Dating App Makes Out: Zoosk Monetizes Emails With Advertising

The New York Times Goes all in on Newsletters

Local Newsletters Are Good for Covid Information — And Marketing

ARF Publishes Report 'Demystifying' Identity Resolution

Substack Acquires Letter, Newsletter Platform With Several Top Writers

IAB Sets Dates For Fall Events for Media Buyers

IAB Fall Event Series Brings Together Industry Leaders In Audio, Video, Privacy, and Data

The extended identity crisis

IAB Creates First Fall Marketplace for Digital Video and Connected TV Buyers

Email newsletters: Establish direct relationships, build habit and loyalty

Facebook launches Bulletin

94% Of Marketers Cite Email As Integral For Pandemic & Post-Pandemic Success

Put Your Money Where Your Email Is: Brands, Publishers Are Investing This Year

LiveIntent Study Shows Email has Emerged as Focus for Revenue Post-Covid

As Emphasis on Subscriptions Grow, Publishers Can Lean on Insights Derived from Email Programs

LiveIntent announces the hiring of Charlie Buckley

Twitter Launches Its Subscription Service; Criteo's Got A New Look

Movers & Shakers: Coinbase, TJ Maxx, Publicis, Klarna and more

What Axel Springer and Axios Could Gain From Each Other in an Acquisition

Report: Axel Springer In Talks To Buy 'Axios'

Kerel Cooper on Email in the Marketing Ecosystem

Want to understand the Substack craze? Think of it as evolution

Email Newsletter Publishers Offered New Native Ad Tool

LiveIntent Launches Native Ad Blueprints

The relationship between product marketers and market analysts

Kerel Cooper Discuss LiveIntent's Authenticated Bridge Framework and more

LiveIntent's Kerel Cooper named Tech diversity advocate of the Year

Flipboard shifts from programmatic display ads to selling newsletter sponsorships

The Most Powerful Strategy To Survive The Third-Party Cookie Apocalypse

Your ultimate guide to creating a value proposition

Newsletter Platform Substack Goes Local

Identity players emerge

Newsletters help grow subscriptions, generate ad revenue, and gear up for a cookie-less world

How the email address lets publishers have their cake while eating it too

D2C Email Conversions Grew In January And February

How to make the most of competitive intelligence findings

DTC brands continue to see great returns in email

DTC brands see conversion growth via email ads: report

Direct-to-consumer brands are enjoying boom times

LiveIntent at the cusp of next era of Identity

Why email newsletters are the unlikely star of 2021

The future of email newsletters and Substack

2021 Rising: D2C Emails Pulled Higher Conversion Rates

Mano Pillai Named CPO At LiveIntent As Firm Prepares For Post-Cookie Future

Identity Industry Vet Gets Behind Next Generation Of Ad Targeting

Newsletters help grow subscriptions, generate ad revenue, and gear up for a cookie-less world

LiveIntent announced the hiring of its new Chief Product Officer, Mano Pillai.

Liveintent Hires Identity Vet Mano Pillai as Chief Product Officer

The Rise in Email Newsletters During the Pandemic: How Brands Are Engaging Audiences

Ad Tech Will Shape the Future of Podcasts

MediaMath partners with LiveIntent on identity